5 Reasons WWE Desperately Needs Another Superstar Shakeup
October 6, 2017 - WWE
WWE has finished dual finish register reboots given 2016, and those changes have during times worked wonders for stars like AJ Styles, Braun Strowman and The Miz.
But even yet a 2016 WWE Draft and a 2017 “Superstar Shakeup” have helped some superstars strech a tip points of their careers, there always comes a time when it’s transparent that one code benefited some-more from a changes than a other brand. In 2016, it was apparent that the SmackDown roster was ideally assembled after a breeze and resulted in some of a best programming we’ve seen from a blue code in years, finish with a massive uptick in viewership.
In 2017, a same has been loyal for Raw, that has been significantly improved than SmackDown since a “Superstar Shakeup” after WrestleMania 33. That’s when WWE ripped SmackDown of a core, and given then, a uncover simply hasn’t been a same. It’s lacked a excitement, a energy, and of course, a star energy that it done it so successful before to WrestleMania 33.
And now? It’s time for a change. Here are 5 reasons given WWE desperately needs a “Superstar Shakeup,” especially for a consequence of a blue brand.
The Imbalance Of Star Power
The disproportion in star energy on Raw and SmackDown is undeniable, with a former braggadocio a star-studded register built with proven talents and a latter relying heavily on unproven stars who haven’t been long-term categorical eventers.
For example, Raw currently has WWE’s dual biggest draws, not to discuss its tip dual sell sellers and probably many of a company’s other tip sell movers as well. Throw in Fightful.com’s recent research of WWE YouTube viewership, and it appears that a red code also has a immeasurable infancy of WWE’s biggest YouTube draws, that presumably would interpret to TV as good and expected means that a uncover has significantly some-more stars with loyal sketch energy than SmackDown does.
The blue code heavily pushes a series of talents who unequivocally have not had extended runs in a categorical eventuality or proven to be any form of must-see attraction, like Jinder Mahal, Baron Corbin and Rusev. That’s given WWE has installed up Raw with so many tip guys, including Roman Reigns, Brock Lesnar, Set Rollins and Dean Ambrose, that it’s left a blue code yet adequate determined stars to fight a inner competitor.
If you’re a profitable WWE fan, would we rather go to a pay-per-view that facilities both Reigns vs. John Cena and Lesnar vs. Braun Strowman or one headlined by another muted categorical eventuality featuring Mahal? Exactly.
To Spike Viewership
One thing that is a practical certainty is that a “Superstar Shakeup” will boost WWE viewership, despite temporarily.
In 2017, viewership peaked for a “Superstar Shakeup” editions of both Raw and SmackDown, which scored a best rating given a lapse of a code separate final summer. That continued a trend of large register changes ensuing in estimable increases in viewership as a 2016 breeze book of SmackDown attracted a whopping 3.170 million viewers and a 2.20 rating, a show’s tip rating given Jan 2013.
There has reportedly been inner regard in WWE about how a intensity ratings slip competence impact a company’s subsequent TV deal because a stream one expires in 2019. Yes, it’s loyal that a short-term boost in ratings isn’t going to solve all of WWE’s problems, yet it will accomplish a idea of quickly augmenting seductiveness in a product, with a ultimate idea of anticipating a proxy boost turns into a permanent one.
We saw that SmackDown had a lot of success after final year’s code separate when viewership peaked by 17% by a finish of a year, and yet that is a lofty idea for WWE that would take years to accomplish again, a “Superstar Shakeup” that reinvigorates a rosters could positively be a start of it.